Join My Learning Baby, for 2 weeks

2 week unlimited FREE trial. Full access with no obligation, no credit card required.

From only R28 per month arrow image
My Learning Baby Character
Including purposeful play in the early years of life can go a long way in preparing the leaders of tomorrow.

Lourdes Bruwer, Occupational Therapist

How it works

Give your baby a head start with a FREE 2 week trial

  • Step 1

    Create your baby's profile (no credit card required).

  • Step 2

    Get started with your first week’s activities.

    Created by our experts to meet your baby’s developmental needs, our activities cover all the important areas.

  • Step 3

    Adjust the weekly guide.

    As all babies develop at different rates, you can tailor it to your little learner’s unique developmental stage.

  • Step 4

    Make it a family affair!

    Invite family, friends and babysitters to join in by sharing your profile or post your favourite activity on Facebook.

My Learning Baby Character with Ball My Learning Baby Character with Bird

Oh, and don’t forget, for the working moms, simply print out your baby’s weekly guide for your nanny so that the stimulation continues... even when you’re not around.

Pricing

There's a package to suit everyone

Most Popular

Monthly

R45pm
  • Cancel at any time
     
  • No commitment
  • No charge for additional babies

Half Year

R37.50pm
  • Get 1 month FREE!
     
  • R225 billed every 6 months
  • EFT option available
  • No charge for additional babies

Annual

R33.33pm
  • Get over 3 months FREE!
     
  • R400 billed annually
  • EFT option available
  • No charge for additional babies
Baby blocks bird
Best Value

Lifetime

R27.78pm*
  • We'll be with you
    every step of the way!
  • R1000 once off payment
  • EFT option available
  • No charge for additional babies
  • * once-off payment averaged over 3 years

Meet the Experts

Your trusted advisors

My Journey

When big milestones happen for little people...these are the moments worth remembering!

The first smile. The first tooth. Those first wobbly steps. We all know how precious these milestones are.
And yet the memory of special moments can easily slip away amidst the busyness of everyday life...especially for a sleep-deprived mom!
Thankfully, My Learning Baby makes it easier than ever to record these milestones with My Journey, a photographic memory book to cherish your baby’s special moments.

Here’s a snapshot of what's in store

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    Baby Scan

    Still inside - 20 Week Scan

    15 May 2012

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    Birth Date

    It's my birthday!

    Weight: 2.2kg
    Time: 8:02am

    20 August 2012

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    Meeting Dad

    Meeting Dad

    24 August 2012

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    Peaceful Sleep

    Peaceful Sleep

    2 September 2012

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    Yawn!

    Yawn!

    22 September 2012

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    My first smile

    My first smile

    29 September 2012

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    My first tooth

    My first tooth

    20 October 2012

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    And what's this?

    And what's this?

    4 November 2012

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    My throne

    My throne

    20 March 2013

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    Best buddies

    Best buddies

    5 May 2013

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    My first girlfriend(s)

    My first girlfriend(s)

    3 April 2014

About us

When I went back to work after having my baby, I spent a lot of time preparing myself for the inevitable guilt that every working mom feels when she leaves her baby in the morning.

From my research, I knew that two factors would influence my baby’s growth and development: genes (which we can’t do anything about) and environment (which we can). It got me thinking about the environment I was creating for him – especially when I wasn’t around. Although we have an amazing nanny who, I have no doubt, would be able to look after his physical needs, where did I stand on his developmental requirements? How much stimulation would he be getting on a daily basis and, more importantly, would it be appropriate for his age and developmental stage?

Pic of co-founders

This sent me on a new path, the result of which is My Learning Baby. My husband, Mark, and I, together with our team of experts believe that we’ve created a solution that will not only meet our needs but also those of other working moms, stay-at-home moms, grannies or nannies.

After all, we’re all just trying to give our children the best start in life.

Catherine Miller, Co-founder